One of the key takeaways that was not really emphasized in this piece is that "Repetition is the basis for recall!" If you think your advertising and promotion will work when you do it just once, that is not going to cut it. You must repeat your ad to the same target audience so that recall is built!
One of the key takeaways that was not really emphasized in this piece is that "Repetition is the basis for recall!" If you think your advertising and promotion will work when you do it just once, that is not going to cut it. You must repeat your ad to the same target audience so that recall is built!